The client
Habitat Hills is a nature resort on 27 hectares in Megamendung, Bogor, near the Curug 7 Cilember waterfall.
What we made
We designed its tri-fold brochure in forest green and terracotta, with the waterfall on the cover and the facilities that sell a weekend away from Jakarta: 21 rooms with mountain and city views, a café, meeting room, pool, jogging track and camping ground.
- The cover. The waterfall runs the full height of the panel, with one line: “Discover the hidden forest and feel the fresh oxygen in your lungs only at Habitat Hills.”
- Facilities. A grid of photo tiles, each labeled on a terracotta band: rooms, café and resto, meeting room, forest jogging track, waterfall, swimming pool and camping ground.
- Suitable for. A panel with the reasons to come: refreshing, gathering, retreat and party.
- Contact. Phone, Instagram, website and the address on Jalan Raya Puncak, with the mountain logo.
How we approached it
A resort brochure has to make someone in Jakarta want to drive up the hill. So the photos carry it, the colors come from the place itself, forest green and the terracotta of the buildings, and the copy stays short enough to read at a glance.