The client
Growinc Group Indonesia is a full-service marketing and advertising group in Jakarta. It leads its own agencies, including Growmint, a digital company, and Nesvara, a brand experience company, and has run campaigns for brands such as Laurier, Pristine 8+, GoFood and Lucky Strike.
What we made
We designed and built Growinc’s corporate website between December 2019 and March 2020. It is a single, long page that tells the group’s story in the order a client asks about it.
- A clear opening. A rotating headline, “We Solve Problems, We Drive Progress, We Leverage Growth”, over a moving network of lines.
- What we do. The group’s services in five groups: insight and evaluation, strategy, design, communication and technology.
- Works. Case studies that open on their own pages, each tagged with the agency that did the work.
- All business units. The group’s companies side by side, with their own pages for Growmint and Nesvara, so clients can see how they fit together.
- Leaders. The leadership team, each linked to their LinkedIn profile.
- A crisis program. When COVID-19 arrived in early 2020, a section offering business strategy consultations for the crisis.
- Contact. Email, social links and a WhatsApp button on every screen.
How we approached it
An agency group sells people and results, not a product, so the page leads with what Growinc believes, then proves it with services, real campaigns and named leaders. Keeping it to one scrolling page lets a prospective client see the whole group in a minute, and the WhatsApp button turns interest into a conversation. Six years on, the site is still Growinc’s home on the web.
Built with PHP, Bootstrap and jQuery
