Fluindo Technology Indonesia Website

The client

PT Fluindo Technology Indonesia is an authorized industrial distributor of pumps, valves, sealing devices, heat exchangers and separators, for brands including ITT Goulds Pumps, ITT Engineered Valves, Alfa Laval and AIGI. It has kept critical plants running across Indonesia since 2006, from power plants to pulp and paper mills.

What we made

We designed and built its website: a product catalog organized by category and brand, project references, and a direct path to send an enquiry.

• Catalog. Four categories (pumps, valves, sealing devices, and heat exchangers and separators), and every pump family, from ANSI and API 610 process pumps to slurry and sump pumps.
• Project references. Installations across Indonesia, each named with the exact equipment, model and size, such as Goulds pumps at PLN power plants and Alfa Laval oil purifiers.
• Two languages. The whole site in English and Indonesian.
• Enquiries. A consultation request, a contact page and a newsletter.

How we approached it

The people who buy from Fluindo are plant engineers. They know the model number they need and want proof the supplier has installed it before. So the catalog can be browsed by brand as well as by category, and every project reference names the plant, the equipment and its size instead of a vague success story.

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